Scott Hodge

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Easter….The Countdown Begins!

Feb 19, 2008
16 Comments

Can you believe that Easter is only four and a half weeks away?  Holy smokes.  Crazy, isn’t it?  And as I’m sure is the case with many of you, we are well underway preparing and getting ready to host one of the greatest ministry opportunities of the year. 

This year we are planning four services (we normally do 3) and a giant Easter Egg Drop – with the eggs being dropped from the air from a helicopter!  This is our second year doing the helicopter drop and even though the weather was a bit frightening last year, it was a blast!  The kids loved it. 

We are also shooting out a direct mail piece that will hit over 30,000 homes in our area.  We’re proofing and finalizing the artwork TODAY.  These direct mail pieces have been very successful over the last few years in drawing out first time guests.  We generally target newer neighborhoods and subdivisions, since there seems to be a higher concentration of people who are new to the area and looking for a church.  And even though the majority of our growth happens via word of mouth, direct mail has proven to be a great piece in introducing people to The Orchard. 

I’ll share more details on the series we’re launching later.  Can’t wait!

So what about you?  Those of you in church ministry….  What is YOUR church doing to prepare for Easter?  I’d LOVE to hear YOUR ideas!  Comment away!


16 Responses to “Easter….The Countdown Begins!”

  1. We are launching a 32-week study of the book of Leviticus on Easter. We think it will be exhilarating for all those who attend.
    Regarding promotion, there is no need to promote. We are teaching straight out of the Word of God, what more could we need?
    We will be setting up a 1/8 scale model of the tabernacle for a visual. You are welcome to steal our ideas…

  2. Sounds awesome…so does Larry’s though. We are doing the mass mailer and a pretty extensive “interactive message”…video, lights, people…etc. Should be a great day though.

  3. Larry,
    Can I please borrow your scaled tabernacle…that will help me reach my community for Jesus.

  4. Mike says:

    Any chance of posting the art for the mass mailer, so we can get a feel for how you communicate in your area?

  5. Peter Carino says:

    We’re doing something inspired by The Year of Living Biblically. We are going to follow the lives a three people who came to know Jesus during our last Easter presentation. Should be fun, playing with all the quirkiness of the first year of following Jesus!

  6. Chilly says:

    here comes peter cottontail, walking down the bunny trail, hippity, hoppity, Easter’s on its way…
    Cool stuff, Scott!
    Hey, one cool thing we do each good Friday is: U2charist – communion, candles and spiritual songs of U2

  7. KT Luna says:

    I’d be interested in hearing more on the egg drop. What company do you use for the helicopter and what kind of eggs do you use. I’m thinking the plastic ones would crack. Do you put anything in the eggs? Are there any other activities that occur during this event? Thought it sounded pretty cool.
    Enjoyed hearing your message at Granger’s Innovative conference.

  8. erichapman says:

    oh my gosh… 4.5 weeks? that’s scary! that’s our launch for imago Dei peoria!
    i have a website to finish!
    http://www.imagodeichurch.org
    cripes!

  9. Hey man this year our theme is “the best is yet to come.” I have posted a copy of the mailer that we will be doing on my blog.
    We are going to do a mass mailer but are going to focus more on the personal invitation. We are making some invite cards that people can use to give to their friends etc.
    Also, we are doing three services gathering this year for Easter…one Sunrise breakfast and two 11:00 experiences in both of our auditoriums. It’s going to be a great weekend. We have already started our creative team meetings for this service. I would love to know what you think about our look and feel for our mailer and would love to see yours.

  10. Kathryn Egly says:

    KT Luna -
    Yes, we use plastic eggs. We purchase sealed ones to drop from the copter. They do not break because we drop them onto grass. We use a local helicopter company. Yes, we put a small prize or candy in every egg. No, we do not do any other activities because we have the “drop” between two services. Email me for more info.

  11. fp says:

    Larry, bruda. that’s the best joke i’ve heard in a while. kills me that some take it as ‘godly’ advice. rock on Scott!!!

  12. Doug says:

    This year we are planning four services (we normally do 3) and a giant Easter Egg Drop – with the eggs being dropped from the air from a helicopter! This is our second year doing the helicopter drop and even though the weather was a bit frightening last year, it was a blast! The kids loved it.
    We are also shooting out a direct mail piece that will hit over 30,000 homes in our area. We’re proofing and finalizing the artwork TODAY. These direct mail pieces have been very successful over the last few years in drawing out first time guests. We generally target newer neighborhoods and subdivisions, since there seems to be a higher concentration of people who are new to the area and looking for a church. And even though the majority of our growth happens via word of mouth, direct mail has proven to be a great piece in introducing people to The Orchard.

  13. evan says:

    very cool ideas.
    we are pumping out people up, to make this easter our largest attendance.
    we are talking about Help. and using the beatles song as our hook.

  14. Johnny Laird says:

    I guess compared to some of the responses, our Church’s Easter will be pretty low key:
    On the Tuesday evening we always have a relaxed Easter Meditation…some readings, some music to reflect on the Cross and what it means for us.
    Good Friday morning we will have a fairly traditional Service – quite meditative, and often very moving – using many of those Good Friday hymns & readings many of us know so well.
    Easter Saturday, our Salvation Army Band has a celebration concert, to celebrate our 125th Anniversary. We’re playing Handel’s Messiah with a couple of local choirs, as well as a selection of other Easter Music:
    http://johnnylaird.blogspot.com/2008/02/croydon-citadel-salvation-army-band.html
    Easter Sunday: Some folks from various Church join together for an early Easter Sunrise service (’bout 6.30AM I think, outside in one of the town’s high points, looking over the vista below.
    Then , many more of our folks will join together at our Church for Easter Breakfast.
    Easter Sunday Meeting – Full on Easter Celebration. “He is Risen…He is Risen Indeed!”
    Peace & blessings
    J

  15. Clarence says:

    I will have to agree with Johnny. Our church is going to have a low key production.
    I think the name of our series is called, Fudge. Weird. Go figure that it is similar to what you guy’s are doing.
    Actually, one of our elders is going to be dressed like a clown (his name is Ralph…not the clown, the elder). Anyways, he has a dog that does tricks. The dog is a cross between a german-shepherd and a dodson. (The dog has a slight gimp when he walks, but the foot doctor says it is slight arthritis in his talocrural joint.)By the way, the dogs name is Biff.
    I don’t know if it’s true, but I heard some rumblings among the Sunday morning Mime worship team that Ralph and Biff are going to do a biblical reenactment.
    Apparently they are going to do the reenactment of Jesus riding into Jerusalem on a donkey. (I don’t think that’s going to bowed well for Biff. Especially since Biff is still recovering. Also b/c Ralph weighs 250+.)
    So, I would ask you to pray for a successful event, but I would be remiss if I didn’t ask you to pray for Biff.
    I’ll tell you how it goes!

  16. Amy Kimes says:

    http://www.wacc.net/new08site/hero_page1.php
    (new website we are launching in a few weeks.)
    Our theme is Proof. Investigating. Evidence, but it’s more about belief in your heart. Stage will have black lights and someone using huge markers on large rolls of paper writing words that will be bright fluorescent.
    Good Friday will have a large wooden cross that hangs on cable across the worship center floor and visitors can nail their sins onto it with actual hammers and nails. We do it each year. Very moving. They can also go cleanse in the back of the worship center.

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